Privacy
What the site records, what it does not, and the choices that stay with the reader.
ScopeThe server logCookiesAnalyticsThe other two switchesWhat the site does not doRightsChanges
Revised 8 September 2026
Scope
This notice covers unfounding.com and the six sites under it: seat, witness, exchange, measurement, regulation and record, each at its own name before unfounding.com. One publisher runs all seven, and the practice described here is the same on each. Consent is stored by the site it was given on, so a choice made on one of them holds there and is asked again on the others.
The server log
Every request is written to the hosting provider’s server log: the address it came from, the time, the page requested, the browser’s identification string and the page that linked to it. The log exists to keep the site running and to trace abuse. It is kept by the host, OVHcloud, on servers in the European Union, for as long as the host keeps such logs, and it is read only when something has to be traced.
It is not used to build profiles and it is not joined to any other data.
Cookies
The site sets no cookie until a choice is made on the consent bar. A choice writes five first-party cookies that hold the answer for one year. They contain the answer and nothing else.
| Cookie | Holds | Lasts |
|---|---|---|
| wp_consent_functional | That a choice was made | One year |
| wp_consent_statistics | The Analytics answer | One year |
| wp_consent_marketing | The Marketing answer | One year |
| wp_consent_personalization | The Personalisation answer | One year |
Someone signing in to publish receives the usual WordPress sign-in cookies. A reader never does. The consent bar can be reopened at any time with the round mark at the bottom left of every page, and a new choice overwrites the old one.
Analytics, only with consent
With the Analytics switch on, two services load: Google Analytics (Google Ireland Limited, Dublin) and Microsoft Clarity (Microsoft Ireland Operations Limited, Dublin). Google Analytics counts which pages are read, for how long, and which page led there; it does not log or store IP addresses. Microsoft Clarity records how a page is used, the scrolling, the clicks and the point where reading stops, and it masks the text of anything typed.
Both providers may process the data in the United States under the EU-US Data Privacy Framework.
Google Analytics sets its _ga cookies for two years. Clarity sets _clck for a year and _clsk for a day, and Microsoft’s own domains may set a few more for the length of the session (CLID, ANONCHK, MR, MUID, SM). None of them exists before the switch is on, and switching it off stops both services.
The other two switches
The bar carries two more switches because the consent standard it follows has them. Marketing covers advertising: the site runs none, and the switch changes nothing. Personalisation covers preferences kept between visits: the site keeps none yet.
Both stay off unless switched on, and the answers are stored like the others.
What the site does not do
No account, no newsletter, no comments, no contact form, no embedded players, no advertising. Fonts and images are served from the site itself; no request leaves for them. Nothing is sold, and nothing is passed to a third party beyond the two analytics services named above, and those only with consent.
Rights
Under the General Data Protection Regulation a reader may ask what data the publisher holds about them, have it corrected or deleted, restrict or object to its use, receive a copy, and complain to a supervisory authority. The server log and the consent cookies hold nothing that lets the publisher tell one reader from another, so most such requests end with that answer; every request is answered all the same. Write to mail@unfounding.com.
Changes
This notice changes when the site’s practice changes, and the date at the top moves with it. The current version is always at unfounding.com/privacy.